On-Page SEO Tips | A Step-By-Step Guide For Increasing Organic Traffic

After writing good content you have to optimize your website with some good On-page SEO techniques to get est result.

Are you still struggling with getting traffic after writing an awesome piece of content?

Then keep reading…

Driving organic traffic to your website is getting more and more difficult because of the increasing competition. So, if you want to get more and more organic traffic the concentrate more on SEO.

If I will try to describe you in normal language about On-Page SEO, then it is the changes you make in your HTML pages for SEO purposes. You can do a lot of things in your HTML file for On Page SEO, you can change many things for better SEO.

On-Page SEO

It is not only about the content you write. You may write the best piece of post about a topic and still don’t get any traffic. On the other hand, someone writing an average article similar to your topic, but gets a hell lot of traffic just because he has done On-Page SEO properly.

So, if you are a blogger who wants to drive traffic to your blog post or if you want to learn SEO then you just have to go through this article. You will get to know all the things about On-Page SEO.

So, you have to just follow these following steps step-by-step to drive traffic to your blog post,

Theme/Template

Theme/Template is one of the most important things which plays a vital role in On-Page SEO. If the theme is beautiful and attractive users will stick to your website for longer. It’s better to use a lightweight theme, which will take the least time load.

It’s recommended to use a theme that will take less than 3 seconds.

As you may know in 2020, 50% of the search will be through voice search. So Google will show only those results which are having a precise answer in a few lines and which loads fast. So choose an attractive and lightweight theme.

Now, most of the searches are happening through mobile, so it’s better to have a mobile-friendly theme. You have to optimize your website for mobile because with time the use of mobile will increase.

URL Structure

URL helps search engines to better understand your website or content. A good URL will definitely increase your CTR.

First of all, use an https URL to secure your website from any vulnerability.  You should try to use a short domain name. You should have to use a meaningful URL, seeing which viewers will get to know about your article.

Never use date or any unnecessary things in will URL, which has nothing to do with your post but it will unnecessarily increase the length of your URL.

Try to use short URL, from studies it is seen that short URLs performs better than long URLs.

Use a keyword-rich URL, which means use your main targeted keyword in your URL. That way it will be easy to rank in Google.  

Title

The title plays a crucial role in On-Page SEO. Because by seeing the title only people will come to know about the content of your post. Try to use title tag modifiers like Current year, Best, Review, Checklist, Step-by-step. And if you are using any number in your title then try to use an odd number.

Meta Description

Give a meta description that is rich in keywords. Use all your main targeted keywords in your meta description, because to rank the keywords in Google, Google crawler will search for the keywords in the meta description.  

Content

There is a saying “Content is the king”. This was true in the past, this is true in present and this will be true in the future also. Content is the main thing that will bring organic traffic and keep it. So, try to write a good piece of in-depth content.

For writing awesome content the first thing you need to do is “Keyword research”. First of all, choose a topic on which you want to write an article. Then do proper keyword research and try to write a good post using all the keywords.

You can also use LSI keywords which will be easy to rank. You can use keywords 2-3% of the time in the post. Don’t overdo this.

While writing any post try to use H1, H2, H3 tags. Use your main title in the H1 tag and subtitle in the H2 tag. It is easy to rank if you are using heading tags.

Linking

While writing any post just try to interlink to other pages in your same website. You can and should also give backlinks to other websites. Give backlinks to other reputed websites in your niche.

There must be some pillar content on your website whose PA must be high compared to other pages. If you link those pages to the new pages then there is a chance the PA of the new page also increases. 

When it comes to external linking, you should have to give a link to other bigger websites in your niches so that they will come to know about your website.

Image

Use lightweight images, that will help your website load fast. Use compressed images. For compressing images you can use websites like “compresspng.com”.  Use “alt tag” and write a proper image description, so that it will be easy to rank images.

You have to use alt tags and descriptions because Google can’t read the image so it will read the description of the image and it will rank the image. Sometimes if your image got good ranking in Google it will drive traffic to your website. 

H1, H2, H3 tag

Use H1, H2, H3 tags properly in your content. Your main targeted keyword should be there in the H1 tag, and all the subtitles should be there in the H2 tag. From header tags, Google usually fetches all the keywords you are targeting.

Use Of Keyword In First And Last 100 Keywords

Most of the expert advice to use the targeted keyword in the first 100-150 words at least once and also in the last 100 words. If you will start using your main targeted keyword in the first 100 words it will be easy for your readers to understand better.

Use Long Tail Or LSI Keywords

As you have already know if you use the same keywords repeatedly then google will take that as keyword stuffing and can penalize your website.

So it’s better to use related long-tail keywords and some LSI keywords.

And also if you use more long-tail keywords from Google suggest and people also search section then you can satisfy more user intent. Because most of the people search for question in Google in long keyword form.

For LSI keywords you can use tools like LSIGraph that will give you good LSI keywords which you can use in your content. 

Conclusion

Only just writing good content and having a good looking website may not help you in the long run but also you have to focus more on SEO. Your traffic will increase when you do proper On-Page SEO. Try to use all the above tricks, these will definitely help you in increasing your organic traffic. Let me know how it worked for you.